I turn underperforming email lists into revenue generators without giving any discounts
•Subject lines that average 50%+ opens (vs. 15-20% industry average)
•campaign copy that drives purchases from engaged subscribers
How it works: I audit your technical setup, your list, test subject lines, and deploy campaigns.
Cesar
Email marketer
– Expected outcome:
– Subject lines optimized for 50-60% open rates (vs 15-20% industry average)
– Product-focused campaign copy optimized for purchase conversion, not just click
–Full deployment in 15-28 days: No tech changes, automations, or template redesigns required
-Email Deliverability & Inbox Placement: Get out of spam and stay there.
The revenue email system:
What you get:
One fully optimized email campaign designed to generate $500-$2,000 in revenue
- List audit and segmentation (identify your most engaged, high-intent subscribers)
- 3-variant subject line testing (optimized for 50-60% opens vs. 15-20% industry average)
- Product-focused campaign copy (written for purchase conversion, not just clicks)
- Full deployment in 21-28 days (no tech changes are usually needed)
- Performance tracking and results report (opens, clicks, revenue, ROI)
The Deliverability Engine: Get out of Spam, Hit their inbox every single time
Your copy only matters if people actually see it. If your emails are landing in the Spam folder or arriving 6 hours late, you are paying to acquire leads just to ignore them.
- Technical Domain Repair: I audit and fix your SPF, DKIM, and DMARC records so Google and Outlook stop flagging you as a threat.
- Infrastructure Cleanup: I repair your sending reputation to move your emails from the "Promotions" or "Spam" tab back to the Primary Inbox.
- Instant-Response Automation: I eliminate the delay in your welcome flows, ensuring your leads hear from you when their intent is at it's peak.
Perfect for brands whose email performance is declining:
If your open rates have dropped from 15-20% down to 5-10%, or your campaigns are generating less revenue each month, this is exactly the intervention you need.
Client sucess
From 2.78% Opens to 63% Opens: Reviving a Dying Email List
Fragrance ecommerce brand | 13,092 recipients
The problem:
This brand’s email performance was in free fall. Their last campaign before working with me:
- 2.78% open rate (down from 11% three weeks prior)
- $25.96 in revenue
- List was effectively dead
They had visually polished templates but zero engagement. Subscribers weren’t opening, clicking, or buying.
The approach:
- Segmented list by engagement (focused on most responsive subscribers)
- Rewrote campaign copy emphasizing product benefits, not features
- No template changes, no automation rebuilds—just better strategy
Results
From this email:
63.45% open rate (26% above account average)
0.77% click rate
$361.36 in direct revenue
5 completed orders
176% increase in revenue per recipient
This became the client’s highest-grossing campaign within the 30-day period.
This became the client’s highest-grossing campaign within the 30-day period and proved their list wasn’t dead—it just needed the right approach.
Sample Work
Instant-Glow Makeup Product
This is a spec campaign demonstrating my approach to benefit-driven copy for beauty brands. Not deployed for a client.
Message shifted from “just a highlighter” to a psychological benefit: immediate natural-glow confidence.
This created strong emotional resonance and engagement.
Beauty customers buy confidence and compliments, not “features.”
Contact me
Book a strategy call and Claim your free Klaviyo audit
I’ll review your current email performance and show you the fastest path to generating consistent revenue from your existing list.
If you’re a good fit for the First Campaign Package, I’ll walk you through exactly what we’d deploy and the expected results based on your list size and engagement.
Best for: Ecommerce brands doing $50K-$200K/month with email lists generating less than 10% of monthly revenue.
What happens next:
1. You’ll receive a calendar link to join our 20-minute call
2. Before the call, I’ll review your website and current email setup
3. On the call, I’ll show you the 3 biggest opportunities in your email program
4. If it’s a fit, you’ll get a custom campaign plan and timeline to deploy your first optimized campaign.